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In the 20th Century
Oil finders
Specific Services
Specialisation
Traditional
Technical Solution
Vertical
Reactive
Exploration Focus
Competition
People
Manual
Research
Secrecy
Exploitation
GROWTH
In the 21st Century
Business Executives
Integrated Providers
Multi-discipline
Unconventional
Cheapest Solution
Horizontal
Proactive
Development Focus
Co-operation
Computers
Remote
Practice
Information
Environment
DECLINE
